Enterprise Data Manager is a powerful data quality and intelligence solution, built on the Microsoft® .NET Framework. It is designed to work in conjunction with your existing marketing campaign management or CRM solution, by providing data cleansing between the point at which a prospect completes a web response form and the actual entry of the record into your database.

Enterprise Data Manager saves time and money by decreasing the amount of staff time devoted to cleaning dirty data and can increase the value of your data in a number of ways.

  • Database targeting value is improved by standardization of the data points used for selection of audience members into new campaigns.

  • Data value can be enhanced with the auto-population of specific identifying attribute values such as department or job title categories derived from customer provided data, based on easy to maintain lookup tables.

  • Company names can be standardized using lookup tables with common aliases.

  • Zip codes can be appended based on city and state.

  • Duplicate record potential is reduced by applying the same cleansing and standardization rules to all incoming records.

Enterprise Data Manager is available in three unique configurations to meet your individual needs. Click on any of the links that follow for more information.

For a demonstration of the basic features of Enterprise Data Manager, click here.

To request additonal information or a live demonstration of Enterprise Data Manager, please click here or call us at 512-288-2991.